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MSc - Master of Science International Commerce & Digital Marketing

Bac+4

1 year

Bac+5 / CGE accredited

Classic

English

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Discover the MSc - Master of Science

In few words

In today’s commercial world the skill set that is expected from a professional is much more diverse than it was just a few decades ago. Parallel to embracing globalization, managers need to be aware of local market characteristics and should also possess the skills and knowledge to access these markets with digital means.

The ICDM programme not only offers students a unique combination of skills and knowledge in marketing and sales, digitalisation, social media and international commerce but also opportunities to pursue professional projects at various local and multinational companies.

Targeted skills & Competencies:

Mastery of digital tools (e.g. webpage design, Google Analytics, SEO, creating social networks presence and managing online communities…)
An understanding of global economic and commercial trends as well as local business practices
Strong competencies in building marketing strategy and the use of marketing tools and sales techniques

Our differences

Innovative and participatory teaching focused on professional role-playing and the acquisition of experience.
Curriculum developed with the help of partner companies to meet their skill needs and to strengthen the professionalization of students.
Access to the networks of companies and former graduates of the School to facilitate professional integration.
A training programme of the Conférence des Grandes Ecoles.

Strengths

Full english

International and multicultural promotion

Putting theory into practice

Through real world commercial and digital marketing missions

Designed in collaboration with

Local and international partner companies

Opportunity to build

An international network of students and professionals from different sectors and cultural backgrounds

Admission

A 4-year Bachelor degree or Validated Master 1
Proficiency in English (Official TOEFL score of 550 at least, or IELTS 6.0)

All applications are to be submitted online on the school’s website.

Candidates will be invited to take a skype interview or an automated video conference aiming to evaluate their academic profile, motivation and linguistic skills.

Our campus is accessible to people with reduced mobility

Campus Handi Accessible

Funding

The tuition fee is 12,950 € per standard year.

They include :

Access to online courses and e-learning platforms
Access to the School’s resources
The BDE contribution
Access to the Alumni Association – Clermont School of Business Alumni (for 2 years)

Living expenses in France or abroad related to educational activities, periods of internship or expatriation are not included. However, there are many financing solutions, both internal and external to the School.

Find out more about the aid available

Student life

Clermont-Fd

This MSc – Master of Science takes place on the Clermont-Ferrand campus.

If our campus has one strong asset in Clermont, it is that it is located right in the city centre, at the foot of the historic city centre and about ten minutes’ walk from the bus and train stations. This location in the city centre also has a significant advantage over accommodation: 95% of students come to classes on foot or by tram while 70% of them are less than 10 minutes away from the campus.

Find out more about student life at the School and in Clermont

Egypte

This MSc – Master of Science will also take place at ESLSCA Egypt from the start of the 2024-2025 academic year.

Année

Digital Marketing
Management & Communication Skills
Career Development & Counseling

30 ECTS credits

Download the brochure (button on the left) for details of all courses

International Commerce & Business
Management & Communication Skills
Career Development & Counseling

30 ECTS credits

Download the brochure (button on the left) for details of all courses

Professional Mission & Thesis

30 ECTS credits

Download the brochure (button on the left) for details of all courses

It is very interesting as most of our teachers are, in fact, professionals who come to teach us how it works in their everyday life jobs, which makes the content of the courses more interactive. I am currently working as a Product Manager Assistant in a worldwide Pharmaceutical company, where I care for improving and developing new supports, in synergy with Regulatory and Medical areas, for the commercial team.

Charlène FANGET - Promo 2017 Product Manager Assistant, SANOFI

International

Students have the possibility of obtaining a Double Degree by spending a semester at partner universities:

Aalen University in Germany – Master of Arts in International Marketing and Sales)
Nottingham Trent University – MSc – Master of Science in International Business

Professionalization

Pedagogy

The programme brings together international students from a variety of backgrounds and experiences. This international exposure creates a diverse and culturally rich atmosphere. International students are divided into different multicultural groups working as a team on real projects.

Lectures are given by :

Practitioners, experts and managers from the business world who pass on their experiences in terms of knowledge and concrete examples to the students,
Faculty professors, recognised as leaders in their field of study.

Internships and theses

Students on the programme will undertake an internship or work placement for a minimum of 4 months in France, Europe or any other place abroad.
The aim of the internship is to gain practical experience and to consolidate the knowledge and techniques acquired during the course.
Each student is individually supervised by a designated counsellor and completes a professional thesis, followed by an oral defence and an in-company evaluation.